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samaher - banafsaj Violet Accessories

 

Al Banafsaj

Samaher Hassoun is a real innovator! Enthusiastic beneficiary of the Village Business Incubator, Samaher never missed a training opportunity!

Samaher started her career attending the entrepreneurial orientation and business management trainings, and a thorough technical training in accessories making. The latter provided her with many exciting ideas on new designs and shapes for necklaces, earrings and bracelets.

Step by step Samaher increased her reputation as accessories producer in the village and became the preferred choice for many women who like to wear casual and colorful bijoux.

Samaher well understands the importance of innovation in business and has decided to focus on new designs based on raw materials available in the area. Samaher decided to launch a new production of wooden accessories and became the first woman of Syria using the carpenter machines to create wooden bracelets, necklaces and rings. A long-lasting and thorough training was needed to learn how to operate properly the machines with the appropriate attention to health and safety standards.

A strong input of design was also provided through the enthusiastic help and cooperation of Mr. Toni Kurdi, a terrific artisan of Damascus, internationally famous for his mosaic decorated helmets. With the help of Toni, Samaher learnt how to make use of different types of wood and better handle the tools. Moreover Samaher learnt how to decorate her wooden pieces with mother of pearl and copper wires: a traditional technique typical of Syria.

"Violet", Al Banafsaj in Arabic, is your best bet if you like pendants, bracelets and necklaces recalling the elegance and simplicity of nature.

Samaher Hassoun, Ain al Tineh (Syria) Tel. (963) 41 443 217              Photos